Logo & Brand Guidelines

Below you will find downloadable versions of Nuku Ora's logos as well as our brand guidelines which outline how to best use our logos. These guidelines are designed to make it easy for you to work with the Nuku Ora visual identity and create consistency across all of our brand items.

It describes how to use the identity consistently across different applications so that you can help us maintain the mana and integrity of our brand.

Please use the identity respectfully and follow these guidelines.

Guiding principles

  • Nuku Ora is here to help transform lives. Transformation is bold, confident and people-focused. Aim to reflect this through the overall brand look and feel.
  • Be bold, with use of colour and shape.
  • Reflect an inclusive approach through imagery.
  • Keep communications clear and uncluttered.


Click here to download our Brand Guidelines


Logo for printing (CMYK) 

Click the above logos to download CMYK logo versions - stacked or horizontal. Please note the stacked logo is our preferred version, however, if it needs to be smaller than specified in our brand guidelines the horizontal logo may be used. Please read the brand guidelines to see how each logo is to be used.


Logo for screen (RGB) 

Click the above logos to download RGB logo versions. Horizontal logos coming soon. Please read the brand guidelines to see how each logo is to be used.


If you’d like to talk with someone about how to apply the Nuku Ora visual identity, please email us at info@nukuora.org.nz. We’ll be happy to help.